WeightWatchers (WW International, Inc.) is a NASDAQ-listed weight-management company offering a subscription program, app, and telehealth/GLP-1 services; it emerged from Chapter 11 bankruptcy in June 2025 and its common stock was relisted for trading on Nasdaq on July 3, 2025. Its privacy policy discloses collection of health and fitness data — weight, eating habits, and biometric-adjacent metrics such as blood sugar and heart rate pulled from connected devices — and self-declares that it "sells" or "shares" categories of Personal Information for cross-context behavioral or targeted advertising, including inferences drawn from Sensitive Personal Information routed to named Advertising Providers. Its App Store privacy label confirms data (Contact Info, Identifiers, Usage Data) is used to track users across other companies' apps and websites, and lists Third-Party Advertising as a stated purpose for data linked to a user's identity. In March 2022, the FTC ordered WW International and its then-subsidiary Kurbo, Inc. to pay a $1.5 million penalty, delete children's personal information collected without parental consent, and destroy any algorithms derived from that data. As a fully reporting US public company, WW's ownership and control structure is traceable through mandatory SEC filings.
TRACK RECORD
1 ENFORCEMENT ACTION
[2022-03-04]
The FTC announced a March 2022 settlement order against WW International and its then-subsidiary Kurbo, Inc. requiring them to delete personal information illegally collected from children under 13 via the Kurbo by WW app, destroy any algorithms derived from that data, and pay a $1.5 million civil penalty for COPPA violations.
WW's privacy policy states it may collect "Health and Fitness Information" covering weight, eating habits, physical activity, and biometric-adjacent data such as steps, blood sugar levels, and heart rate captured through devices connected to the app (e.g. via Apple HealthKit sync).
WW International, Inc.'s 10-K (fiscal year ended December 31, 2025, filed with the SEC) states that following its Chapter 11 emergence, its newly issued common stock was relisted for trading on Nasdaq on July 3, 2025, under the ticker WW — making it a fully reporting US public company with mandatory SEC disclosure of its corporate structure and ownership.
The App Store privacy label separately lists Third-Party Advertising as a purpose for which data linked to the user's identity (Contact Info, Email Address, Identifiers, User ID, Device ID) may be used.
WW's policy self-declares under CCPA that it "sells" categories of Personal Information to third parties, or "shares" them for cross-context behavioral or targeted advertising, and directs users to a Do Not Sell or Share opt-out; a separate chart in the same policy routes Inferences (drawn from any collected data, including Sensitive Personal Information such as medical and biometric data) to Analytics Providers and Advertising Providers.
The FTC announced a March 2022 settlement order against WW International and its then-subsidiary Kurbo, Inc. requiring them to delete personal information illegally collected from children under 13 via the Kurbo by WW app, destroy any algorithms derived from that data, and pay a $1.5 million civil penalty for COPPA violations.
The App Store privacy "nutrition label" for the WeightWatchers app (developer: WW International, Inc.) discloses that Contact Info, Identifiers, and Usage Data are used to track the user across apps and websites owned by other companies.
The policy states WW uses Google Analytics cookies and similar technologies to collect and analyze usage of its services and report on activity trends, in addition to marketing-partner and ad-network cookies.