Optimum is the cable/internet/mobile ISP brand of Altice USA, which renamed itself Optimum Communications, Inc. (NYSE: OPTU, formerly ATUS) in November 2025; the company is controlled by Patrick Drahi through Next Alt S.à.r.l. Its Customer Privacy Policy and Apps Privacy Notice describe collection of internet usage/DNS data, TV viewing and CPNI data, mobile network data, location data, and app usage, plus cookie- and pixel-based tracking for marketing, advertising, and analytics. Optimum states it does not sell personal information for monetary consideration but acknowledges certain marketing, advertising, and analytics activities could be considered a "sale" or "sharing" under state privacy laws, and its CCPA-style disclosure table lists "Analytics and advertising partners and networks" as recipients across nearly every data category. The My Optimum iOS app's App Store privacy label (developer CSC Holdings, LLC) discloses collection of browsing history, search history, and advertising data not linked to identity, alongside linked purchase, financial, and contact information. As a NYSE-listed public company, Optimum Communications' SEC 10-K discloses a complete, traceable ownership chain; no FTC, FCC, or state-AG enforcement action, consent decree, or large breach notification naming Optimum, Altice USA, or CSC Holdings was found via live-fetchable primary sources in this research.
TIMELINE
NO ENTRIES ON FILE YET.
TOOLS WE RECOMMEND
PLUS
RECEIPTS
8 ON FILE
COLLECTION
Optimum's Customer Privacy Policy states it collects internet usage data (IP address, device and network identifiers, data usage, DNS information, Wi-Fi information), mobile network and device information, TV viewing/on-demand and DVR activity, app usage, and general location information tied to network connections.
Optimum's Apps Privacy Notice (effective July 18, 2023) states non-personally identifiable usage information from its apps is used for programmer, advertiser, and internal research purposes, including to measure viewership of channels, TV shows, and commercials.
Optimum Communications, Inc.'s FY2025 Form 10-K (filed with the SEC as CIK 0001702780, formerly Altice USA, Inc., renamed November 2025, NYSE: OPTU formerly ATUS) states the company is controlled by Patrick Drahi through Next Alt S.à.r.l., who also controls Altice Group Lux S.à.r.l. (formerly Altice Europe N.V.) and its subsidiaries.
Optimum's Customer Privacy Policy states it does not sell personal information for monetary consideration as traditionally defined, but acknowledges certain marketing, advertising, or analytics activities could be considered a "sale" or "sharing" under state privacy laws, and its disclosure table lists "Analytics and advertising partners and networks" as a recipient category across most types of personal information collected.
Optimum's Apps Privacy Notice states usage information may be used to deliver relevant third-party advertising and promotional messages through the set-top box or other IP-enabled device applications, without disclosing personally identifiable information to those third-party advertisers.
Optimum Communications' FY2025 10-K includes a risk factor acknowledging general exposure to cybersecurity incidents without disclosing any specific past breach, enforcement action, or consent decree; no FTC, FCC, or state-AG action naming Optimum/Altice USA/CSC Holdings was located via live-fetchable primary sources in this research.
Optimum's Customer Privacy Policy states Optimum and its partners use cookies, pixels, and similar tracking technologies on its websites for marketing, advertising, and analytics purposes.
The App Store privacy label for the My Optimum app (developer CSC Holdings, LLC) discloses Search History, Browsing History, User ID, and Advertising Data collected but not linked to the user's identity, used for Analytics, App Functionality, and (for Browsing/Search History) Diagnostics.