Microsoft Copilot is Microsoft Corporation's (NASDAQ: MSFT) consumer AI assistant app and website. Microsoft's own privacy statement discloses that Copilot uses prompts, location, language, and conversation history to personalize responses and "to provide relevant advertising," and that in some markets conversation data is used to train Microsoft's AI models by default unless the user opts out; Microsoft's Copilot Privacy FAQ confirms the training and personalization opt-outs and an 18-month default retention window for conversation activity. Apple's App Store privacy label for the app discloses that Identifiers are used to track users across apps and websites owned by other companies, and that identifiers, device ID, usage data, and advertising data are used for third-party advertising purposes. Ownership is fully traceable through Microsoft's SEC filings as a public company. No privacy-specific regulator action, breach notice, or fine naming Microsoft Copilot specifically was found in this research; a 2026 FTC probe involving Copilot concerns antitrust bundling, not data privacy, so it was not used as track-record evidence.
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Microsoft's privacy statement states that when a user interacts with Microsoft Copilot, it uses the user's prompts, location, language, and related settings to provide responses and improve services, including to provide relevant advertising, and that for signed-in users in some markets Copilot can use conversation history to personalize the experience, with an opt-out available at any time.
Microsoft's Copilot Privacy FAQ states that users control whether their conversations are used to personalize their experience or to train Microsoft's generative AI models, with an opt-out available for model training at any time, and that Microsoft stores conversation activity for 18 months by default, though users can delete individual conversations or their entire history at any time.
Microsoft Corporation's FY2025 Form 10-K, filed with the SEC (Commission File Number 001-37845), identifies the company as incorporated in Washington and headquartered at One Microsoft Way, Redmond, WA, with common stock registered under the trading symbol MSFT on the Nasdaq exchange.
Apple's App Store privacy label for Microsoft Copilot discloses that identifiers, device ID, usage data, and advertising data — data linked to the user's identity — may be used for the purpose of 'Third-Party Advertising,' in addition to the developer's own advertising/marketing and analytics purposes.
Microsoft's privacy statement states that Microsoft Copilot uses prompts and related data to provide and improve services, including relevant advertising, and separately that users can manage their personalized ads setting, which applies to Copilot and other Microsoft services, at any time.
Microsoft's Copilot Privacy FAQ documents user-facing controls, including the ability to delete individual conversations or an entire conversation history at any time; no dedicated privacy-specific breach notice, regulator order, or settlement naming Microsoft Copilot specifically was found in this research, so this pillar rests on a clean record without an affirmative third-party audit artifact.
Apple's App Store privacy label for the Microsoft Copilot app (developer: Microsoft Corporation) discloses a 'Data Used to Track You' category, stating that Identifiers may be used to track the user across apps and websites owned by other companies, in addition to a separate 'Data Linked to You' category covering device ID, usage data, and advertising data.