Match Group, Inc. (NASDAQ: MTCH) is the publicly traded parent holding company of Tinder, Hinge, Match.com, OkCupid, Plenty of Fish, and other dating brands, organized into four internal business units (Tinder, Hinge, Evergreen & Emerging, Match Group Asia) per its 10-K. Match Group's own corporate-site privacy policy (mtch.com) is legally operated by "Match Group Americas, LLC" and explicitly states it does not govern any of the actual dating apps, leaving each brand (Tinder, Match.com, OkCupid, Plenty of Fish, Meetic, Pairs) to publish its own separate policy while still describing routine data sharing with "corporate affiliates." The flagship Match app's Apple App Store privacy label discloses a dedicated "Sensitive Info" category, cross-app tracking via Identifiers, and a "Third-Party Advertising" purpose. Beyond the 2025 $14 million FTC settlement over deceptive billing/advertising (the entity named as defendant is Match Group, Inc. itself), Match Group's 10-K discloses two open, data-specific matters: an Irish Data Protection Commission GDPR inquiry into Tinder's access, deletion, and retention practices with a January 2024 preliminary draft decision alleging violations, and an FTC Civil Investigative Demand investigating OkCupid's 2014 conduct and 2019 public statements about it, which a court ordered partially enforced in 2025.
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The FTC's case page (Matter/File No. 172-3013) states that in September 2025, Match Group, Inc. and Match Group, LLC — described as owners and operators of Match.com, OkCupid, PlentyOfFish, The League, and other dating sites — agreed to pay $14 million and permanently stop misrepresenting guarantees and locking consumers out of paid accounts, resolving FTC charges of deceptive advertising and billing practices.
The Match app's (Match Group's flagship, developer-of-record Match Group Americas, LLC) Apple App Store privacy label discloses a dedicated "Sensitive Info" category used for Product Personalization, plus Financial Info/Payment Info, Precise/Coarse Location, Contact Info, and User Content (photos, videos, search history) as data categories collected and linked to the user's identity.
Match Group, Inc.'s Form 10-K states its common stock trades under ticker MTCH on the Nasdaq Global Select Market, and that the company is organized into four business units: Tinder, Hinge, Evergreen & Emerging, and Match Group Asia.
Match Group's corporate-site privacy policy names the specific legal entity operating mtch.com, Match Group Americas, LLC, and explicitly lists the family of dating brands the policy does not cover: Tinder, Match.com, OkCupid, Plenty of Fish, Meetic, and Pairs.
The Match app's App Store privacy label lists "Third-Party Advertising" as a purpose for data linked to the user's identity, specifically Identifiers and Device ID, alongside a separate "Developer's Advertising or Marketing" purpose covering Purchases and Location.
Match Group's corporate-site privacy policy (mtch.com, operated by Match Group Americas, LLC) states personal information may be shared with the parent company and corporate affiliates, while separately disclaiming that this policy applies to any of the actual dating apps operated by Match Group's businesses (Tinder, Match.com, OkCupid, Plenty of Fish, Meetic, Pairs), which each publish their own policy.
The FTC's case page (Matter/File No. 172-3013) states that in September 2025, Match Group, Inc. and Match Group, LLC — described as owners and operators of Match.com, OkCupid, PlentyOfFish, The League, and other dating sites — agreed to pay $14 million and permanently stop misrepresenting guarantees and locking consumers out of paid accounts, resolving FTC charges of deceptive advertising and billing practices.
Match Group's 10-K discloses two open, data-specific regulatory matters: the Irish Data Protection Commission's GDPR inquiry into Tinder's data access, deletion, and retention practices, which produced a January 2024 preliminary draft decision alleging violations that Match Group is contesting; and an FTC Civil Investigative Demand investigating OkCupid's 2014 conduct and 2019 public statements about it, which a court ordered partially enforced in 2025.
The Match app's App Store privacy label states that an "Identifiers" data category may be used to track the user across apps and websites owned by other companies, the same ATT-framework cross-app tracking disclosure found on tinder's and hinge's labels.