Gopuff is an instant-delivery convenience/grocery app operated by GoBrands, Inc., a private company (per its own App Store copyright line and website footer) delivering to over 1,000 US and UK cities. Gopuff's main website (gopuff.com) and help center are both fully gated behind a Cloudflare bot challenge and a client-side-rendered Transcend.io privacy-center widget respectively, so the operator's own privacy-policy body text could not be fetched or quoted live despite repeated attempts (direct fetch, robots.txt, Wayback at multiple paths); this reflects a source-access gap rather than an absence of a policy. A Wayback snapshot of the site's About Us page was reachable and confirms the GoBrands, Inc. legal entity and shows the footer includes a localized 'Do Not Sell My Personal Information' control alongside a Privacy Notice link. The Gopuff iOS App Store privacy label, fetched directly from Apple, discloses a 'Data Used to Track You' category (Usage Data used for cross-app/cross-site tracking) plus a broad Data Linked to You set spanning Purchase History, Search History, Precise Location, and Contact Info used for Third-Party Advertising, Developer's Advertising or Marketing, and Analytics. No breach or regulator action specific to Gopuff was identified from primary sources as of this review.
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The Gopuff iOS App Store privacy label states that data linked to the user's identity may be collected for Third-Party Advertising, Developer's Advertising or Marketing, and Analytics purposes, including Purchase History, Search History, Precise Location, Contact Info (Physical Address, Email Address, Name, Phone Number), and Identifiers (User ID, Device ID).
Both the Gopuff App Store listing's copyright notice and a Wayback snapshot of gopuff.com's About Us page footer name the legal operating entity as 'GoBrands, Inc.'; the About Us page states Gopuff delivers to over 1,000 cities across the United States and United Kingdom.
A Wayback Machine snapshot of gopuff.com's About Us page shows the site's footer localization data includes a 'Do Not Sell My Personal Information' control label alongside a Privacy Notice link and Terms & Conditions link; under CCPA regulations this specific opt-out label is used only by businesses that self-classify as selling or sharing personal information.
The gopuff.com About Us page footer (Wayback snapshot) confirms the operator maintains a baseline privacy-compliance program, including a Privacy Notice link and a Do Not Sell My Personal Information control; no independent security audit, transparency report, breach disclosure, or regulator action specific to Gopuff was found in this research.
The same App Store privacy label declares a 'Data Used to Track You' category — the App Store designation for data used to track a user across apps and websites owned by other companies — covering Usage Data.