EasyOptOuts is a $19.99/year US-only data-broker and people-search opt-out service run by a small, self-described independent and self-funded team founded by two people identified on the site only by first name (Ben and Tyler); no registered legal entity, postal address, or officer names are published, and its terms are governed by California law. To perform removals it collects the user's full name and prior names, email addresses, current and past addresses, phone numbers, birth year, and relatives' names, but states it does not require a driver's license, Social Security number, or power of attorney; the privacy policy (effective 2025-10-08) publishes short retention windows (server logs 30 days, backups 7 days, immediate deletion on account closure) while retaining payment records and support emails indefinitely. Sharing is structural to the genre: user data is entered on the covered broker sites, may end up in their control and outside the United States, and, per Privacy Guides, is sent blind to some non-searchable brokers. The site states it uses no third-party analytics or advertising pixels, and a live fetch of the homepage and sign-up page found no external scripts; subprocessors are Google Cloud, Mailgun, PayPal, and Google Workspace. Consumer Reports' 2024 study measured a 65% removal rate (second of seven services, and cheapest); no breach or regulatory action was found, but there is no third-party security audit, only self-reported internal audits.
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EasyOptOuts' support/FAQ page lists the signup fields — legal name, birth year, current address, and contact email as required; other names, past addresses, phone numbers, secondary emails, and relatives' names as optional — and states that more optional information improves effectiveness but very little is required, and that no ID picture or power of attorney is needed.
EasyOptOuts' privacy policy, effective 2025-10-08, lists the data collected as full name and previous names, email addresses, current and past addresses, phone numbers, year of birth, and names of relations, states it will not ask for a power of attorney, driver's license, or Social Security number, records how the user heard about the service and any ad clicked, keeps server logs (IP and browser) up to 30 days and database backups up to 7 days, deletes account data immediately on account deletion, and retains payment records and emails sent to it indefinitely.
EasyOptOuts' About page identifies the founders only by first name (Ben and Tyler), describes a small, 100% US-based team with 100% automated opt-outs, and the homepage describes the company as independent and self-funded by two people; no legal entity name, address, or officer names are published on the site.
EasyOptOuts' Terms of Service identify the operator only as "EasyOptOuts.com", state the terms are governed by the laws of the State of California, and provide a contact email but no registered company name, registration number, or postal address.
Privacy Guides lists EasyOptOuts as its recommended paid data-removal service ($20/year, re-run every 4 months) and notes that while it searches publicly searchable sites before submitting a request, for some non-publicly-searchable brokers it sends the user's data in an opt-out request regardless of whether the broker already held it.
EasyOptOuts' Terms of Service state that any data the user provides might be entered on other websites in order to opt them out, that EasyOptOuts is not responsible for what those sites do with it, and that it makes no guarantee it can opt the user out of any or all supported sites.
EasyOptOuts' privacy policy, effective 2025-10-08, states that apart from sharing a contact email with an organization for organization-provided plans, it will not share user data with anyone for any reason except to remove the user from supported sites or if required by law; that it enters user data on the sites it opts the user out of, entering as little as it thinks necessary; that the data may end up in those sites' control and outside the United States; and it names the third-party services that may touch data as Google Cloud (US-hosted, encrypted at rest), Mailgun (email, no tracking options used), PayPal (billing, card details not shared with EasyOptOuts), and Google Workspace (inbox).
EasyOptOuts' Security Practices page lists encryption at rest and in transit, biometric MFA for employee data access, passwordless login, and 'regular internal security audits', but discloses no third-party security audit, SOC 2 attestation, or bug-bounty program; no breach or regulatory action involving EasyOptOuts was found in this research.
Consumer Reports' study "Data Defense: Evaluating People-Search Site Removal Services," announced 2024-08-08, found EasyOptOuts removed 65% of profiles after four months, second only to Optery (68%) among seven services tested and the least expensive at $19.99/year, while concluding that removal services overall were less effective than manual opt-outs.
Privacy Guides published a real-world test and review of EasyOptOuts on 2025-02-03, listing as pros the time saved versus manual opt-outs, exceptional value, and fast searches, and as cons a bare-bones interface, coverage of 100+ sites that trails pricier alternatives, and no manual/human interaction.
As of 2026-08-16, a live fetch of the easyoptouts.com homepage and sign-up page found no third-party script, stylesheet, or image hosts — only inline first-party JavaScript and outbound text links to Consumer Reports, Privacy Guides, and Wirecutter — consistent with the site's marketing statement that it limits third-party analytics.
EasyOptOuts' Security Practices page states the service makes zero use of third-party analytics, sets no tracking pixels or cookies from advertising platforms, and does not track opens of the emails it sends.
EasyOptOuts' privacy policy, effective 2025-10-08, states it does not share any information with ads or analytics platforms, and discloses only a session cookie used to identify a logged-in user and a Google Cloud session-affinity cookie; it also says it may record which ad a visitor clicked to reach the site.